London 2012 Paralympics
The International Paralympic Committee ("IPC") sponsored multiple, branded event screens in the athletes center during the 2012 Paralympics. The screens were customized for the event and showcased content from Twitter, Facebook, Flickr, Instagram, YouTube, and Foursquare.
Using Feedmagnet's content management console, the IPC gathered and filtered a variety of content from fans, athletes, friends and family of athletes, official sponsors, and reporters to capture and display the event as it unfolded. Content pulled in with the event's hallmark #proudparalympian hashtag generated inspiring posts exemplifying the strong paralympian spirit.
