Thankfulness for creative people

We're in New York this week meeting with agencies, customers, and prospects - and we've been having a blast. I realized today that what makes our job so much fun are all the amazing creative people we get to interact with.

While FeedMagnet is ultimately a software product, we're a product that enables creativity. Our customers are marketers, designers, writers, and advertising and PR strategists. And our product itself is a lot of fun - social content is interesting and changing every day. To say nothing of the fantastic people we've been able to hire to build and sell it.

A lot of people spend their days working at software companies that making things like CRM and ERP systems - and while those kinds of tools are definitely needed, they are decidedly less fun. We're fortunate.

Our customers stretch our imaginations to come up with creative ideas we haven't even thought of. Morgans Hotel Group is using FeedMagnet on iPads in hotel rooms. AutoNation is powering an internal dashboard for employees. Attention had the idea for Wallrss - and even provided the fun illustration of the Wallrss himself for the site (thanks Lee).

So that's all this blog post is: a note of gratefulness for the industry we get to work in and a note of thankfulness to our customers for being fun and interesting people.

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by Jason on Ford Oct. 26, 2010