Fuelling Britain's Top Auto Show

Any fan of cars, innovation, engineering, or UK telly knows Top Gear. The iconic program also hosts an annual "Live" edition at the NEC center in Birmingham which has become the de facto auto show for the nation, and this October its abundant social media response will be encouraged, amplified, and tracked by FeedMagnet.

Where Rubber Hits the Road

BBC Television has already created a community of motorheads and pub pundits around the 10-year-old hit TV series Top Gear. For the October 25-28 live show, audiences will get to watch Jeremy, James, Richard and the Stig bring the TV show to life with jaw-dropping stunts and the world's fastest cars, all delivered in the trio's inimitable style. The live audience will no doubt have plenty to say and share on Twitter, Facebook, and Instagram, as will the millions of followers who cannot attend.

Source: TopGearLive.co.uk

Roar of the Crowd

To encourage participation among Top Gear fans, FeedMagnet helped develop this curated social hub for the brand which lets users filter relevant social content by source or view it all in real time.

In addition to this dynamic web property, Top Gear Live will be displaying a screen version of the social hub at the arena, reminding audience members to share their opinions and experiences. The convergence of second screen TV experiences with mobile interaction and live demonstrations is a perfect fit for FeedMagnet.

Ready, Steady, GO

Our customers are seeing the multiplier effect of inviting their audience to follow and participate in the medium of their choice, and presenting a consistent curated story in every channel. Contact FeedMagnet to find out how to turbo charge your brand's social presence with a curated social hub.

Learn More in this White Paper

The Branded Social Hub Approach

Creating Optimizable Engaging Campaigns

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