The Stars Are Out in Nashville

If you're a fan of country music (and celebrity sightings!) there is no better place to be this week than Nashville, for the CMA Music Festival. And while at the festival, the hottest place to stargaze, score an autograph and see yourself on a FeedMagnet powered screen is in the Warner Music Nashville "WMN" booth.

Rolling Out the Red Carpet

For Warner Music Nashville, enhancing the Fan Fair experience is of utmost importance. To build anticipation and excitement for meeting top country artists, WMN architected a red carpet experience to guide fans to the booth. The red carpet is surrounded by a number of large flat screens with some designated to play artist videos while others (powered by FeedMagnet) showcase social content from fans and artists. Fans have the opportunity to appear on screen by posting updates and photos to Twitter and Facebook using the hashtag #WMNredcarpet. “It’s great to see fans hanging out with our artists and contributing to the conversation in real time. Feedmagnet has been a great partner and we’re excited to be working with them on this project”, shared Jeremy Holley, VP of Consumer & Interactive Marketing.

Decades of Global Buzz

Since 1972 fans have been traveling from around the globe to the CMA Festival's Fan Fair. Today, fans are known for camping outside of the convention center the night before a signing to get a picture with and autograph from their favorite artist. Imagine all of the updates and photos being shared among fans from every corner of the earth. The reach of these artist testimonials is tremendous and has the potential to influence music lovers everywhere. WMN is giving thanks and showing appreciation in return by giving fans their own special moment on the red carpet which could keep them coming back for years to come.