Verizon Wireless
Verizon Wireless worked with FeedMagnet and the MTV 44 1/2 outdoor property in Times Square to present a massive social screen on New Year's Eve.
FeedMagnet worked closely with Verizon to create a display that toggled through approved updates, checkins, and photos, as customers anywhere mentioned the brand or the event.
Verizon product panels and well wishes were interspersed with the social content, allowing the brand to send a high-profile message of thanks and leverage the mobile behaviors that its wireless service makes possible.
