Powering Social Interaction on a Global Scale.

VMWare

VMware, a global leader in virtualization and cloud computing, chose FeedMagnet to aggregate, filter, and display social content on screen at their annual worldwide events: VMWORLD 2012 in San Francisco and VMWORLD in Barcelona. VMworld is the largest virtualization-specific event for IT professional in the world attracting over 20,000 attendees annually.

Relying on Feedmagnet's dedication to client specific solutions, VMware ordered customized screens aesthetically designed to match the brand guidelines for each conference.The screens displayed content from Twitter, Facebook, YouTube, Instagram, blogs, and other social networks, curated for relevance to the conference by VMware.

The Feedmagnet powered display provided for an arresting, eye-catching jumbo-screen social experience. As social buzz began to swell, Feedmagnet seamlessly increased the size of the support hardware and capacity to match the traffic generated during the event.

VMWorld Case Study Screenshot