World Poker Tour
The World Poker Tour worked with FeedMagnet to create a mash-up of social content and a digital chip-counter, giving spectators real-time player status and commentary throughout the taped events.
Players' chip counts are updated every few seconds while a live stream of tournament mentions via Facebook and Twitter provide a visualization of social updates, increasing spectator participation on the selected social channels.
The result for live audiences is a closer connection to the players, the fans following around the world, and the tour's official commentary and updates.
