Updates, opinions, customer stories, and random musings from the FeedMagnet team.
We're powering a live social media stream on dozens of screens at the Verge 2010 conference right now in Austin. 2,100 attendees are able to participate by posting to Twitter, Flickr, Twitpic, yFrog, and other social media sites. Their updates are shown live for everyone to see just a minute or two after they post them.
Here's an inside look into how we're powering the conference.
by Jason Ford on Feb. 5, 2010
Read moreWe believe in the philosophy of not reinventing the wheel if we don't have to. That's why we use Django as our development framework. And that's why we decided to use CheddarGetter - a web service that takes care of all of our recurring credit card billing. We wrote a wrapper for CheddarGetter in Python, called PyCheddar, and have released it as open source so others can take advantage of it as well.
by Jason Ford on Jan. 31, 2010
Read moreFeedMagnet pulls in more than just text and links. A Twitter stream by itself can be kind of lame - all plain text - but there is usually a lot of really interesting content in there buried in the links. Photos, videos, news articles, and other content can all be found in plain text tweets. FeedMagnet makes things more interesting by pulling that content in and showing it instead of the plain link.
by Jason Ford on Jan. 20, 2010
Read moreTrident recently ran a full-page ad in USA Today featuring tweets from real people talking about their new Layers gum. They got a bunch of press for it - and it was a pretty effective ad. People trust their peers more than they trust marketers. Seeing a bunch of tweets from real people lends credibility to Trident. If they had used marketing copy to say the same things, it would be less genuine.
This is the benefit of peer endorsement that brands can get from social media. Someone on Twitter responded by saying: "Lightbulbs blowing up over CEO heads across America." I sure hope so - because that same benefit can be had online using FeedMagnet.
by Jason Ford on Dec. 23, 2009
Read moreWe really weren't kidding when we said we'd be rolling out new features quickly. Two days after launching the beta, we just rolled out two new content sources: Google News and Twitter Lists.
We've also made a few tweaks to your list of Authors and Search Topics. Our goal was to make it easier for you to find and view the content you are pulling in. Let us know what you think!
by Jason Ford on Dec. 18, 2009
Read moreFeedMagnet helps businesses harness social media in ways that are both responsible and impact their bottom line.
Learn how curation, republishing, and measurement contribute to the strongest campaigns over time.
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Got an idea for how you might use FeedMagnet? Want to see how this all works?