Vine: Now Available for Marketers

Jason Ford // Mar. 8, 2013

Vine is a quick and easy way to capture and share short looping videos. Recently acquired by Twitter, the app is getting integrated in to the Twitter experience and gaining users rapidly.

Today we're announcing that FeedMagnet has added support for Vine videos to our social content marketing platform.

Social Content Marketing by Papa Johns

Twitter had this to say about the new service:

Like Tweets, the brevity of videos on Vine (6 seconds or less) inspires creativity. Now that you can easily capture motion and sound, we look forward to seeing what you create.

We agree, and see a ton of potential for brands to use this new content source for even more engaging campaigns and promotions. Just as Instagram has proved to be a great content channel for visual, real-time brand engagement, we believe the short form-factor and tight integration with Twitter will enable Vine to provide similar value for brand engagement.

See it in action tomorrow night

The SXSW launch party tomorrow night for the new MRY (formerly Mr. Youth) is going to be off the hook. It will feature a giant social wall powered by FeedMagnet, displaying Instagram, Flickr, Twitter, Facebook, Google+, YouTube – and now Vine content.

Vine social wall at MRY SXSW party

The videos above are auto-playing and looping on screen – and all you have to do to get on the screen is share your Vine to Twitter using the party hash tag. Come by, check it out, and join in by sharing a vine up on the big screen.

A call for innovation

Brands: Let's build some awesome Vine mashups together. Vine contests, microsites, retail displays – let's break new ground together and use this platform to drive engagement and captivate audiences.

We're here at SXSW if you want to connect and talk about how we can make magic together. Reach out so we can set up time to talk.

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