Social Influence Beyond The Social Network

Influencer marketing is less about marketing to influencers and more about marketing "through" influencers. As influential fans create and share branded content, you are able to reach their extensive networks of friends and followers.

by on May. 20, 2013

Cheers! To Content Orchestration

Sheraton Hotels recently celebrated their Social Toast Around The World with a mobile/desktop hub telling the story of a happy-hour-toast "wave" across their global hotels. The FeedMagnet platform has been used to enhance more than one social shindig for big brands over the years – not just for fun.

by Frank Burns on May. 19, 2013

Content Orchestration

Content marketing is a big deal. Both B2B and consumer companies are investing heavily in it – and for good reason. More than ever, the general public is exhausted with advertising and traditional marketing. The expectation today is for brands to delight, entertain, educate, and engage to win trust and loyalty from customers.

by Jason Ford on May. 10, 2013

Experiential Social at OpsCode Conference

FeedMagnet recently sponsored ChefConf 2013, the IT infrastructure summit hosted by Opscode, creators of Chef. Chef is a tool that changed our business, allowing us to automate the creation and management of individual systems for customers on a large scale - and Opscode is an amazing partner.

by Boyd Hemphill on Apr. 30, 2013

Creative Content: Soundcloud Blog Post

Our friends at Soundcloud recently gave us a shout out on their blog, as they re-capped their amazing product launch and Creator Clubhouse in Austin.

Check out the post here.

by Frank Burns on Mar. 22, 2013